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Archive for the ‘Travel’ Category

Jun
27

We get asked here four or five times a day, “So why should I use VibeAgent instead of, say, Orbitz or Expedia?”

I guess the answer to that question is so obvious to those of us that work in online travel, because we understand the intricacies of how the industry works.

But to you, the everyday traveler, this might not be so obvious. You just want to stay in a great hotel at the best available rate. And who can blame you! Why pay more than the guy down the hall staying in the same room?!

So, give me a few minutes of your time to lay out the case for Hotel Meta-Search. Keep reading, and I promise that what you’ll learn will save you thousands of dollars in hotel room fees, and make each and every one of your future hotel stays significantly more enjoyable.

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VibeAgent searches each of our partner sites every time you use our site. This provides you with five major benefits, which I detail further below. They include: price; selection; room availability; time; and personalized recommendations.

PRICE
Expedia, Travelocity, Orbitz, Hotels.com, Priceline - each of these sites are what is called an Online Travel Agency, or OTA. Each OTA goes out and signs agreements directly with hotels and hotel chains to distribute their inventory on the OTA’s site. They each negotiate their commissions and specific agreements separately.

There are lots and lots of OTAs out there. You’ve probably heard of the brands I just listed, but you might not have heard of smaller niche OTAs such as TravelWorm or Agoda or Skoosh. Some of these smaller niche OTAs focus on specific hotel segments, such as independent hotels, or luxury hotels, or hotels in Las Vegas or Asia. Because they specialize, they can often negotiate even better rates for some types of hotels than the larger, more recognized OTA brands.

Also, there are two major room types in the industry; Net Rate rooms, and GDS (Global Distribution System) rooms. Net Rate rooms are negotiated specifically between the OTA and the hotel supplier. They vary from site to site. GDS rooms are rooms that are distributed via the big global distribution systems such as Sabre and Amedeus, and each OTA has access to the same rates.

So, one OTA may have negotiated a customized agreement - a Net Rate - directly with a specific hotel, whereas another OTA only has access to that hotel’s GDS room rates. In addition, an OTA may negotiate access to a specific room type (say, suites), or last minute rooms, or rooms on specific dates, etc., whereas another OTA doesn’t have the same agreement.

The bottom line is, there are lots of reasons why one OTA’s rates for a particular hotel may be different than another OTA’s rates for the same hotel. So, why would you want to risk booking a room from one OTA, when you might be able to get a better rate on the same exact room from another OTA?

Because VibeAgent searches over 20 leading travel sites every time you use our site, we can show you rates from multiple OTAs for the same hotel all on one page. The rates you see on VibeAgent are the exact rates you’d find if you searched each of our partners’ sites directly. So, by using VibeAgent’s hotel search you can be sure you’re getting the best price for the room that you’re going to book.

SELECTION
But it’s not just about pricing. Our largest partner has rates and availability for about 65,000 hotels. Because VibeAgent aggregates rates and availability from over 20 partner sites, we actually can show you rates and availability for over 120,000 hotels, almost twice as many hotels as our largest booking partner!

Remember, some of the OTAs we’ve partnered with focus on specific niches, like hotels in Las Vegas or Europe or Asia or high-end hotels or independent hotels. So when you search on VibeAgent, you’ll gain access to a much larger selection of hotels than you would searching any of our partners’ sites individually.

ROOM AVAILABILITY
As we discussed earlier, there are two major room types; GDS rooms and Net Rate rooms. While GDS rooms are centrally distributed on a first-come, first-serve basis, Net Rate rooms are distributed according to the individual agreements negotiated between an OTA and the hotel supplier. So, during busy periods, it is possible that a hotel’s GDS inventory is sold out, while a specific OTA still has availability through their Net Rate rooms. Using VibeAgent, a hotel is more likely to have availability than if you searched our partners’ sites individually.

TIME
Your time is valuable, and we know that! How long would it take you to search each of our partners’ sites individually to find the perfect hotel at the best available rate? Hours! In fact, the average travel consumer visits 4 to 10 sites every time they are looking for a hotel room.

VibeAgent’s proprietary meta-search technology and matching algorithm solves this problem by searching our partner sites and integrating their rates and availability all in one place, so you only have to come to one site - VibeAgent.com!

PERSONALIZED RECOMMENDATIONS
Finally, here’s an advantage that’s unique to VibeAgent. You can register on our site, and then post and share hotel reviews with your friends. We’ll keep track of your hotel preferences, and your friends’ hotel preferences, and integrate these social recommendations in how we display your hotel search results. So, if a friend of yours highly recommends a hotel in Paris, the next time do a search on VibeAgent for Paris, the hotel your friend recommends will appear at the top of the list of results along with a direct link to their hotel review.

Using VibeAgent, you can also tag your ideal hotel experience (e.g. Romantic, Stylish hotel with a Spa) and we’ll prioritize your search results accordingly. This way you can be sure you’re staying in the perfect hotel for you.

So, in conclusion, why wouldn’t you use VibeAgent for all your hotel searches? We hope you’ll think of us the next time you’re researching or booking a hotel room online, and feel free to help us spread the word.

Following the landmark ruling by the California Supreme Court, same-sex couples from across the country have a new reason to visit The Golden State.

Wondering what California’s top-rated gay-friendly hotels are? While we at VibeAgent do the leg work for you to find the best hotel deal on the internet, our community of savvy travelers has done the work to identify California’s top-rated gay-friendly hotels.

The top recommended romantic, same-sex friendly hotels at five of the most popular California destinations are:

San Francisco:
1) Le Meridien San Francisco
2) Clift Hotel
3) Mark Hopkins Intercontinental
4) Hotel Vitale-Embarcadero
5) Parc Fifty Five Hotel

Los Angeles:
1) Mondrian West Hollywood
2) Hyatt West Hollywood
3) Le Montrose Suite Hotel
4) W Hotel Los Angeles Westwood
5) The Beverly Hills Hotel

Santa Monica:
1) Le Merigot - A JW Marriott Beach Hotel
2) Huntley Santa Monica Beach
3) Georgian Hotel
4) Viceroy - Santa Monica
5) Shutters on the Beach

San Diego:
1) Sheraton San Diego Hotel and Marina
2) Hilton San Diego Gaslamp Quarter
3) Bristol Hotel
4) Hotel Del Coronado
5) Marriott San Diego Hotel and Marina

Santa Barbara:
1) Bacara Resort Spa
2) Hotel Oceana Santa Barbara

Dec
20

TechCrunch is reporting that Kayak will announce tomorrow it has raised $200 million to purchase Sidestep for $180 million in cash from the VCs funding both organizations.

I wanted to pass on our congratulations to Steve Hafner and his team at Kayak, and the shareholders over at Sidestep, for this move. The deal appears to value the new entity slightly north of $450 million. TC is reporting the new entity will have combined revenues of $85 million - assuming 15% margins, this equates to a P/E of about 35, which seems reasonable for the emerging market leader in a growing industry. According to TC, the new company is also taking on some debt to improve its ROE for shareholders, a seemingly wise move as the company appears to have some healthy cash flow to service interest payments.

I think this deal is further market validation of the meta-search model that VibeAgent utilizes and which consumers and travel suppliers alike increasingly prefer (see PhoCusWright’s latest research showing OTA hotel market share declining to 40% of total online bookings in ‘06 at the expense of travel supplier sites selling direct).

With meta-search, consumers get to view prices from multiple sites all in one place, so they know they are getting the best available rates, and suppliers get to maintain control over customer acquisition while increasing their margins (they pay sites like Kayak a CPC or CPA fee to drive customers to their sites directly, which is much lower than selling inventory at deep discounts to Expedia and others).

Of course, market consolidation brings new opportunities, and we look forward to taking advantage of those opportunities for the benefits of our users and shareholders in the coming months and years.

Once again, congrats to Kayak and Sidestep. This is an exciting day in the industry.

Jun
5
at 14:27 by Adam Healey

VibeAgent has announced a partnership with Venere, one of the leading European OTAs headquartered in Rome, Italy, to help bring you even better deals on European hotels.

Through our partnership, we’re bringing Venere’s 12,000 European hotels, B&B’s and inns in every price range directly to our users. We hope our European travelers will be particularly pleased with this partnership!

Viaggio Di Bon!

Mar
24

Technorati is great, but sometimes it’s hard to filter through the muck to get to the good stuff.

So if you happen to be looking for the definitive list of travel and tourism blogs online, Guido over at Happy Hotelier has come up with the most comprehensive list I’ve seen so far. There are more than 125 blogs and counting, so there’s plenty of reading to catch up on!

Thanks Guido, this is a great resource for those of us “in the biz”.

Mar
24

I’d like to thank my new friend Claude Benard, who writes the leading French travel 2.0 blog Les Explorers, for introducing his readers to VibeAgent.

Claude’s blog is mostly in French, but for all of us linguistically-challenged Americans, many of the interviews Claude conducts with travel 2.0 entrepreneurs are in English.

Thanks again Claude!

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